On-page SEO

Grow Your Online Visibility Within Your Target Locations

Approximately 93 percent of U.S. consumers search for local businesses online and about 88 percent of SEO local mobile searches result in a store visit or phone call within 24 hours. Ramp up your local search engine optimization efforts and connect your brand with high-intent customers in your area.

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What Is Local SEO?

Dominate Your Niche With Strong Digital Branding

Millions of customers are looking for local businesses every day and approximately 84 percent of prospects require digital capabilities to facilitate brand transactions. Without a robust local business SEO presence, you are missing out on valuable leads, traffic and sales opportunities.

What is local search optimization?

Local SEO is the process of improving the local search visibility of small and medium-sized businesses (SMBs), brick-and-mortar stores and multiple-location businesses within a geographic area.

Approximately 93 percent of U.S. consumers search for local businesses online and about 88 percent of SEO local mobile searches result in a store visit or phone call within 24 hours. Ramp up your local search engine optimization efforts and connect your brand with high-intent customers in your area.

What are local SEO ranking factors?

Google looks at various local SEO ranking factors to determine your search rankings. These include:

  • Google Business Profile or Google My Business (GMB) listing
  • Name, address and phone number (NAP) consistency in local business citations
  • Domain authority
  • Quality of local search citations
  • Click-through rate (CTR) from search results
  • Keywords
  • User experience (UX)
  • Review quality, velocity and diversity
  • Link signals

How to do local SEO?

Local SEO leverages various local digital marketing tactics to rank up your local SEO ranking, including:.

  • Local business SEO keyword targeting
  • Google Business Profile or Google My Business optimization
  • Local search citations
  • Online reputation management
  • Link building
  • On-page SEO
  • SEO local landing page optimization
  • Google local SEO content marketing

To compete within your service locations, understanding what is local search optimization and how to do local SEO is critical. Begin your local search optimization now and position your brand in front of your ideal audience segments.

Need expert help to unravel what is local SEO and how to boost your local SEO ranking? The best local SEO company can answer all your local SEO marketing questions and guide you with your local SEO optimization efforts.

Capitalize on the Best Local Business SEO and Boost Your Revenue

Thrive Internet Marketing Agency is a top local SEO company based in Arlington, Texas, that provides comprehensive local SEO services to businesses worldwide. We understand that local SEO is essential to brand success. That is why we are here to assist you with your local digital marketing and local search optimization endeavors.

As your dedicated local SEO company, we don’t just execute local SEO services and provide local business SEO reports. Our local SEO experts also explain to your team 1) what is local SEO and 2) how to do local SEO effectively. To ensure we are on the same page, we create a local SEO checklist that outlines each local SEO strategy included in your packages.

No matter if you have a single location serving a local community or multiple locations across the state or country, our local search engine optimization company can help your business achieve higher rankings in your local SEO search results.

Why Local SEO Is Vital for Your Business

Create a Lasting Impression Across Search Engines and Your Prospects

In today’s competitive digital landscape, investing in the best local SEO services could mean the difference between a thriving business and a failing establishment. Where do local digital marketing and local SEO services fall in your campaign priorities?

A MarketingSherpa study determined which type of search had the biggest impact on brands’ marketing objectives and found that almost 54 percent of respondents consider local search to have the most positive impact on their digital marketing efforts.

Evidently, digital dominance has made it vital for businesses of all sizes to concentrate their efforts on local SEO optimization. Local SEO for small business and multi-location firms is a critical strategy for acquiring qualified leads and converting them into sales. If you don’t have a local SEO strategy in place, you could be doing more harm to your business than you initially realize.

Still on the fence about investing in local search engine optimization services? You shouldn’t be. These are the benefits of local SEO:

Ready to chat about how our local SEO services can grow your business? Reach out to one of our local SEO experts and let’s talk about which local SEO packages fit your online needs.

Local Search Engine Optimization Services With Positive Results

Stand Out in This Competitive Marketplace

Since 2005, our local SEO firm has been actively developing local search engine optimization services that help businesses achieve their desired local market standing. Our unique approach to local SEO services for small business and multi-location firms have led to numerous client success stories:

In 2020, SEOlium ranked our local SEO firm No. 1 among all U.S. digital marketing agencies for first page Google Search results with 33,804 pages ranking across zip codes and 60 URLs at the top of search engine results pages (SERPs). Our local SEO agency also claimed the third spot in search visibility and population reach, covering nearly 58 percent of the total U.S. population.

+3,478 New Leads

+32.4% Organic SEO Traffic

RV REPAIR SHOP

From the Client:

[Our experience with Thrive has been] top-notch! We want to continue a tight line of communication with our key Thrive team members as this creates transparency as well as a focus on continual improvement/development.”

+80.9% Web Traffic

+360% Online Leads

LAW FIRM

From the Client:

Thank you so much for the report! I think our ad campaign is performing extremely well and our calls and emails are flooding in. I have referred a few others to you guys that have needed law firm SEO and website work generally. Our company wouldn’t be what it is without you guys. Keep up the good work!”

+3,137% Goal Completions

+663.7% Search Traffic

PLUMBING COMPANY

From the Client:

Very happy and the results have been great! Thrive has helped us focus on the areas of work to increase our profits. Our SEO specialist has done a great job in keeping our SEO ranked high in a market that is very competitive.”

Why Google My Business Is a Big Part of Local SEO

Expand Your Market Reach and Gain Consumer Trust

Google My Business, now called Google Business Profile, is a free marketing tool powered by Google that allows marketers to manage how their brand information is presented on Google Search and Google Maps. Your Google My Business page shows valuable business details – such as your company’s NAP, hours of operation, website link and customer reviews – to assist potential customers with their online search.

Why should you prioritize Google My Business SEO? Google My Business optimization is a crucial aspect of local SEO marketing. Your Google My Business page serves as one of the local SEO ranking factors, which dictate your online success. By claiming your Google My Business listing, you allow search engines to verify your brand’s existence and authenticity.

Here are more reasons you need to include Google My Business optimization in your local SEO marketing efforts:

Google My Business SEO is one of the surefire ways to help your brand earn credibility and clicks to your website. Take advantage of our Google My Business optimization service and entice more users to visit your online store and physical location.

Discover how our Google My Business agency can streamline your GMB SEO and overall local SEO optimization.

Thrive’s Local SEO Services

Rank High in Search Results and Increase Your Conversions

Local SEO Audit

Our local SEO agency performs a thorough local SEO audit to determine your current local SEO ranking, gain actionable insights and build your local SEO checklist. We check your NAP visibility, identify your geographical location and service areas and examine your Google My Business listing. To complete your local SEO strategy, our local SEO experts also conduct Google My Business page audit, review analysis, landing page audit, local citations analysis, competitor benchmarking and organic link and penalty analysis.

Keyword Research & Strategy

Amplify your local reach and attract targeted audience segments with strategic local SEO marketing services. We perform extensive keyword research and analysis to identify geo-specific, industry-related keywords and organize them by search intent. Once our local SEO experts have mapped out your search terms, we create a local SEO guide to help you develop locally-themed website content. Our local SEO consultant also provides you with a keyword ranking report, which you can check any time to monitor your rankings.

Google Business Profile SEO

Manage your locations on Google Business Profile, formerly called Google My Business, and ensure your brand information is complete and up-to-date with help from our experts. Our services include Google Business Profile SEO and Bing and Yahoo Local optimization. We ensure that these business profiles carry over the same brand identity and are optimized for your target location or service area. Our Google Business Profile experts also audit your business information across the web to give you the best possible, error-free local presence.

On-Page Optimization

Is your website optimized for your target location? Thrive’s local search engine optimization services cover on-page optimization to ensure your site ranks high in your service area. We optimize your homepage and metadata with geo-specific keywords, create service, city and industry pages, set up social media signals and implement local SEO best practices throughout your website. Our local SEO company also applies local business schema to your web pages to make it easier for search engines to understand your brand offerings and target locations.

eCommerce SEO

Studies show approximately 50 percent of consumers perform a mobile search before making shopping decisions. Get the best local SEO services and connect your brand with modern consumers within your local community. Our local digital marketing agency claims and optimizes your business profile across Google My Business locations, leverages geo-targeted content and keywords, builds your local business citations and manages your online reviews.

Franchise SEO

Does your business serve multiple locations across the city or state? Ensure brand consistency and success across your service locations with Thrive’s local SEO marketing services. We list your different Google My Business locations in top industry directories, optimize your local citations, use location-based keywords and promote local franchise reviews on your website and social media profiles. Our local SEO marketing company strikes a balance between your local landing pages and corporate website to increase your site visits and conversions.

Link Building

Invest in affordable local SEO services and expand your digital footprint. As one of the best local SEO companies, we ensure search engines find an accurate representation of your business across the web. Our SEO service company creates hyperlocal SEO landing pages, builds your local SEO citations, leverages keywords with high domain relevancy and launches email outreach campaigns. We follow GMB SEO and local link building best practices to attract links that deliver the most value to your business.

Content Writing

Create and publish engaging local SEO content and capture your target audience’s interest. Our local SEO firm comprises a team of experienced content specialists and industry experts who work closely together to create a useful local SEO guide for your content marketing. Our local SEO services include keyword research and optimization, guest blogging and local site content optimization. We create enticing, relevant titles and produce quality content to drive more traffic to your website.

Business Citation Management

Local SEO citations serve as a reference of your business name and address on another website. At Thrive, our Google My Business experts leverage high-quality third-party sites to build local citations for your business. We add your brand to second-tier local business directories, such as Angie’s List, FourSquare, MojoPages and Yelp. Our local SEO company also researches niche directories based on your industry and submits your business information to gain maximum control of your online representation.

Conversion Rate Optimization (CRO)

Let our local digital marketing company manage your local business SEO services and gain better local rankings. Whether you need help with creating service and city pages, improving your website’s mobile-friendliness or completing your local SEO checklist, our local SEO company can help you. We employ a targeted local search engine optimization service to drive more high-quality sales calls to your locations and improve your conversion rate month-over-month (MoM).

Nextdoor Local Business Advertising

Don’t know how to market your local business on Nextdoor? Our local SEO agency’s local search service focuses on building your Nextdoor reputation and community. We optimize your Nextdoor business profile, engage with your local community, ensure your brand information is accurate and track your campaign metrics. These local SEO solutions allow us to spot areas you can improve your standings in and perform necessary actions to connect your brand with the people in your target locations.

Online Reputation Management (ORM)

Online reviews can provide positive proof about your company and help increase customer trust. Studies show 88 percent of consumers consult online reviews before they purchase local services. Protect your brand image and turn customer reviews into marketing opportunities with help from our local digital marketing agency. Our local SEO marketing company implements an effective online review acquisition strategy and provides recommendations on the best software for customer review marketing to help you get online reviews from your best customers.

How Local SEO Services Drive Lead Generation

Make Your Brand Name More Recognizable

Several elements go into creating and executing a successful marketing plan, including lead generation and local search service. Lead generation serves as the lifeblood of your business. Without a steady stream of qualified leads, your business will struggle to make sales and expand. Local SEO, on the other hand, acts as a funnel that drives prospects into your websites.

Local business SEO services, such as local citations service and Google My Business optimization service, complement your lead generation efforts by increasing your brand awareness and driving organic traffic to your website. The more people in your community can see your website, the higher your chances of acquiring clicks and converting them into potential clients.

Using local SEO services to acquire leads also opens opportunities for:

  • Building your local search citations
  • Gathering online reviews
  • Participating in appropriate social networks
  • Creating expert content
  • Troubleshooting any visibility problems
  • Penetrating a strategic local market
  • Ranking for business-related keywords
  • Converting page visitors into leads and sales

A Junto survey revealed that 57 percent of business-to-business (B2B) marketers consider local digital marketing services among the most effective ways to generate leads. If done right, a local search engine optimization service can drive a 14.6 percent conversion rate. Propel your online success with growth-driven local SEO solutions.

Local SEO Tips for Lead Generation

Don’t know which local search engine optimization service to employ in boosting your lead generation efforts? Fine-tune your Google local SEO efforts with these local SEO tips from the best local SEO companies:

If all else fails, choosing a top local SEO company to manage your local digital marketing services is a smart move to reach your local audience and gain new leads.

Create a robust online presence and maximize the opportunities to attract and close leads with Thrive’s local digital marketing services. Schedule a consultation with our local SEO firm to find out how our affordable local SEO services can improve your lead generation strategies.